Positioning audit
Is your proposition clear, differentiated, and landing with the right audience? We identify where messaging is losing you opportunities.
Belscar • GTM Review
A Practical Commercial Review of Your Go-To-Market
Clarity on what's working, what isn't, and exactly what to fix first.
What it is
Straight commercial diagnosis
This is not a strategy workshop. It's a structured, commercial review of how your business goes to market — your positioning, your channels, your conversion, your retention. We find the gaps, rank them by commercial impact, and tell you what to do about them.
Where data volume helps, we use tooling to process and cross-reference faster — the analysis and the judgement are always ours.
What you get
Deliverables
Channel & funnel review
We combine structured commercial analysis with your funnel data to find what's underperforming and why — faster than eyeballing spreadsheets alone.
Conversion & retention analysis
Are you maximising revenue from existing demand and customers? We map where the leaks are and what plugging them is worth.
Prioritised action plan
The 3–5 moves that will have the most impact, ranked by commercial value and ready to execute — not a 40-page deck you won't act on.
Who it's for
A strong fit when…
- Business leaders who feel their GTM has drifted as the business has grown
- Teams preparing to scale and needing a clear, honest baseline
- Businesses where revenue growth has stalled without obvious cause
- Brands spending on acquisition but not seeing it in margin or retention
How it works
Three phases
01
Brief & context (async)
You share your current setup, numbers, and where you feel the friction.
Takes 20–30 minutes. No calls at this stage.
02
Review & analysis
We go deep on your GTM: positioning, channels, funnel, pricing, retention. Where the data set warrants it, we use tooling to cross-reference faster — the analysis and judgement are ours.
Typically completed within 5 working days.
03
Findings & priorities
You receive a structured output: what's working, what isn't, what to do first — ranked by commercial impact.
Delivered as a clear document, not a slide deck.
FAQ
Common questions
- What is a GTM review?
- A structured commercial audit of how your business sells and retains customers — covering positioning, channels, funnel performance, pricing, and retention. The output is a prioritised list of the highest-impact changes, ranked by commercial value.
- How is it different from a strategy workshop?
- A strategy workshop generates ideas. A GTM review analyses your actual data — what's converting, what's leaking, where customers drop off — and produces specific actions ranked by impact. You get a clear output, not slides to interpret.
- How long does it take?
- Three phases: an async brief (20–30 minutes of your time), a review and analysis phase (typically 5 working days), and a findings delivery. Most engagements complete within 2 weeks.
- Who is it for?
- Business leaders whose GTM has drifted as the business has grown, teams preparing to scale who need a clear baseline, and businesses where revenue growth has stalled without an obvious reason.
Led by
Simon Peck
Engagement options available — get in touch to discuss what's right for your business.